29th IPDMC: Innovation and Product Development Management Conference

  • Ulla Saari (Participant)

Activity: Participating in or organising an eventParticipant of a conference, workshop, panel, session or tutorial

Description

Co-author in 3 papers presented at the conference:

1) Saari, U.A., Aagaard, A., Achtenhagen, L., Mäkinen, S.J. (2022). Framing entrepreneurial ideas for sustainability – A study of startups’ business pitches, 29th IPDMC: Innovation and Product Development Management Conference, Hamburg, Germany, 17-19 July 2022.

2) Dlugoborskyte, V., Saari, U.A., Herstatt, C. (2022). Developing circular product innovation capabilities – The supporting role of certifying offices in the transition to a circular economy, 29th IPDMC: Innovation and Product Development Management Conference, Hamburg, Germany, 17-19 July 2022.

3) Damberg, S., Fritz, M., Bozic, K., Saari, U.A. (2022). Consumers’ purchasing behavior of Cradle-to-Cradle™ products – The role of trust and supply chain perceptions, 29th IPDMC: Innovation and Product Development Management Conference, Hamburg, Germany, 17-19 July 2022
Period17 Jul 202219 Jul 2022
Event typeConference
Conference number29
LocationHamburg, GermanyShow on map
Degree of RecognitionInternational