Activity: Talk or presentation › Conference presentation
Description
Contributors: Kulmala Marianne, Mesiranta Nina, Tuominen Pekka
Period
28 Sept 2011
Event title
19th International Colloquium in Relationship Marketing. "ICRM 2011: The Future of Relationship Marketing. A Technologically Connected Global Social Network", September 27-30, 2011. Saunders College of Business, Rochester Institute of Technology