Activities per year
Activities
- 5 Conference presentation
- 5 results
Search results
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Consumers' perceptions of the transformative role of brands: A framing approach
Lahtinen, S. (Speaker) & Närvänen, E. (Speaker)
11 Sept 2018Activity: Talk or presentation › Conference presentation
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Brand meanings in wearable sports technology. A qualitative case study
Karamäki, H. (Speaker), Lahtinen, S. (Speaker) & Tuominen, P. (Speaker)
24 May 2017Activity: Talk or presentation › Conference presentation
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Creating a theoretical framework for brand relationships in wearable sports technology
Karamäki, H. (Speaker), Lahtinen, S. (Speaker) & Tuominen, P. (Speaker)
30 Sept 2016Activity: Talk or presentation › Conference presentation
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Constructing meanings for luxury fashion brands among young Chinese women
Lahtinen, S. (Speaker) & Tuominen, P. (Speaker)
10 Jan 2016Activity: Talk or presentation › Conference presentation
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Meanings for luxury fashion brands among young Finnish women
Lahtinen, S. (Speaker) & Tuominen, P. (Speaker)
13 Aug 2015Activity: Talk or presentation › Conference presentation