Analyzing service mass customization business models

Matti Sievänen, Mikko Heiskala, Juha Tiihonen, Kaija-Stiina Paloheimo, Teppo Siirilä

    Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

    Translated title of the contributionAnalyzing service mass customization business models
    Original languageEnglish
    Title of host publicationProceedings of the 4th International Conference on Mass Customization and Personalization in Central Europe (MCP-CE 2010), September 23-24, 2010, Novi Sad, Serbia
    EditorsZoran Anisic, Robert Freund
    PublisherFaculty of Technical Sciences in Novi Sad
    Pages142-148
    ISBN (Print)978-86-7892-277-0
    Publication statusPublished - 2010
    Publication typeA4 Article in conference proceedings

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