Antecedents and consequences of perceived investment value

Heikki Karjaluoto, Pekka Puustinen

    Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

    Original languageEnglish
    Title of host publicationEMAC 2014, Valencia, Spain, from June 3-6, 2014
    Publication statusPublished - 2014
    Publication typeA4 Article in conference proceedings
    EventEuropean Marketing Academy Annual Conference -
    Duration: 1 Jan 2014 → …


    ConferenceEuropean Marketing Academy Annual Conference
    Period1/01/14 → …

    Publication forum classification

    • Publication forum level 0

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