Translated title of the contribution | Benefiting from a Supplier's Innovation: A Conceptual Study |
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Original language | English |
Title of host publication | The 27th IMP Conference, August 30 - September 3, 2011, Glasgow, UK |
Place of Publication | Glasgow |
Publisher | IMP Group |
Pages | 1-10 |
Number of pages | 10 |
Publication status | Published - 2011 |
Publication type | A4 Article in conference proceedings |
Publication series
Name | Industrial Marketing and Purchasing Conference |
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Publisher | IMP Group |
Publication forum classification
- No publication forum level