Collocational networks supporting strategic planning of brand communication: analysis of quaterly reports of telecommunication companies

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Translated title of the contribution	Collocational networks supporting strategic planning of brand communication: analysis of quaterly reports of telecommunication companies
Original language	English
Title of host publication	SCI 2003 The 7th world multiconference on systemics, cybernetics and informatics, July 27-30, 2003, Orlando, Florida, USA, Proceedings
Editors	N. Callaos
Pages	362-367
Publication status	Published - 2003
Publication type	A4 Article in conference proceedings

Publication forum classification

Järvi, P., Vanharanta, H., Magnusson, C., & Arppe, A. (2003). Collocational networks supporting strategic planning of brand communication: analysis of quaterly reports of telecommunication companies. In N. Callaos (Ed.), SCI 2003 The 7th world multiconference on systemics, cybernetics and informatics, July 27-30, 2003, Orlando, Florida, USA, Proceedings (pp. 362-367)

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title = "Collocational networks supporting strategic planning of brand communication: analysis of quaterly reports of telecommunication companies",

author = "P. J{\"a}rvi and H. Vanharanta and C. Magnusson and A. Arppe",

note = "ISBN:980-6560-01-9<br/>Contribution: organisation=pori ttap,FACT1=1",

year = "2003",

language = "English",

pages = "362--367",

editor = "N. Callaos",

booktitle = "SCI 2003 The 7th world multiconference on systemics, cybernetics and informatics, July 27-30, 2003, Orlando, Florida, USA, Proceedings",

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Collocational networks supporting strategic planning of brand communication: analysis of quaterly reports of telecommunication companies. / Järvi, P.; Vanharanta, H.; Magnusson, C. et al.
SCI 2003 The 7th world multiconference on systemics, cybernetics and informatics, July 27-30, 2003, Orlando, Florida, USA, Proceedings. ed. / N. Callaos. 2003. p. 362-367.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

TY - GEN

T1 - Collocational networks supporting strategic planning of brand communication: analysis of quaterly reports of telecommunication companies

AU - Järvi, P.

AU - Vanharanta, H.

AU - Magnusson, C.

AU - Arppe, A.

N1 - ISBN:980-6560-01-9<br/>Contribution: organisation=pori ttap,FACT1=1

PY - 2003

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EP - 367

BT - SCI 2003 The 7th world multiconference on systemics, cybernetics and informatics, July 27-30, 2003, Orlando, Florida, USA, Proceedings

A2 - Callaos, N.

ER -