Communicating the Customer Perceived Value of a Preventive Maintenance Solution: Implications for Management Accounting Capabilities Development

Mulari Leo, Maria Marek, Jouni Lyly-Yrjänäinen, Teemu Laine, Pentti Enlund

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

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Original languageEnglish
Title of host publicationProceedings of the 15th International Forum on Knowledge Asset Dynamics (IFKAD 2020)
Subtitle of host publicationKnowledge in Digital Age
EditorsGiovanni Schiuma
Number of pages17
ISBN (Electronic)978-88-96687-13-0
Publication statusPublished - 2020
Publication typeA4 Article in conference proceedings
EventInternational Forum on Knowledge Asset Dynamics -
Duration: 9 Sept 202011 Sept 2020

Publication series

NameProceedings IFKAD
ISSN (Print)2280-787X


ConferenceInternational Forum on Knowledge Asset Dynamics


  • servitization, customer value, value quantification, value communication, MA capabilities

Publication forum classification

  • Publication forum level 0

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