Defining product end-of-life strategies in new product development.

Miia Martinsuo, Ilmari Sukanen, Jesse Kivilä

    Research output: Chapter in Book/Report/Conference proceedingConference contributionProfessional

    Abstract

    New product development is about creating new offerings to the market and new business for the supplier. At the same time, it needs to consider the end-of-life options for the product, due to increasing legal and regulatory requirements towards eco-friendly product designs. Even if sustainability has become a relevant concern in product development, previous research does not sufficiently cover how end-of-life strategies can be taken into account in new product development processes. This study explores the ways in which environmentally conscious manufacturing firms consider end-of-life strategies in their product development processes. A pre-study with two companies and their external service provider is reported, covering the different practices for identifying end-of-life options and factors relevant in considering product end-of-life strategies during new product development. The results open up avenues for focused studies on the front end of innovation that is identified as the crucial phase for initiating material choices and other end-of-life considerations.
    Original languageEnglish
    Title of host publication23rd Nordic Academy of Management Conference NFF 2015- Business in society
    Subtitle of host publicationNFF 2015
    PublisherNordic Academy of Management
    Number of pages16
    Publication statusPublished - Aug 2015
    Publication typeD3 Professional conference proceedings
    EventNordic Academy of Management Conference -
    Duration: 1 Jan 1900 → …

    Conference

    ConferenceNordic Academy of Management Conference
    Period1/01/00 → …

    Keywords

    • product end-of-life
    • end-of-life strategy
    • product development
    • sustainability

    Fingerprint

    Dive into the research topics of 'Defining product end-of-life strategies in new product development.'. Together they form a unique fingerprint.

    Cite this