Developing a Systematic Model for Product Strategy and Product Portfolio Management

Saku Mäkinen; Jaakko Heinola; Roberto Quintero

Developing a Systematic Model for Product Strategy and Product Portfolio Management

Saku Mäkinen, Jaakko Heinola, Roberto Quintero

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Translated title of the contribution	Developing a Systematic Model for Product Strategy and Product Portfolio Management
Original language	English
Title of host publication	Proceedings of the 5th European Conference on Management of Technology, EuroMOT2011, September 18-20, 2011, Tampere, Finland
Editors	Marko Seppänen, Saku Mäkinen, Roland Ortt, Yasser Hosni
Place of Publication	Tampere
Publisher	European Conference on Management of Technology
Pages	1-26
Number of pages	26
ISBN (Print)	978-952-15-2632-9
Publication status	Published - 2011
Publication type	A4 Article in conference proceedings

Publication series

Name	European Conference on Management of Technology EuroMOT
Publisher	European Conference on Management of Technology

Publication forum classification

No publication forum level

Cite this

Mäkinen, S., Heinola, J., & Quintero, R. (2011). Developing a Systematic Model for Product Strategy and Product Portfolio Management. In M. Seppänen, S. Mäkinen, R. Ortt, & Y. Hosni (Eds.), Proceedings of the 5th European Conference on Management of Technology, EuroMOT2011, September 18-20, 2011, Tampere, Finland (pp. 1-26). (European Conference on Management of Technology EuroMOT). European Conference on Management of Technology.

Mäkinen, Saku ; Heinola, Jaakko ; Quintero, Roberto. / Developing a Systematic Model for Product Strategy and Product Portfolio Management. Proceedings of the 5th European Conference on Management of Technology, EuroMOT2011, September 18-20, 2011, Tampere, Finland. editor / Marko Seppänen ; Saku Mäkinen ; Roland Ortt ; Yasser Hosni. Tampere : European Conference on Management of Technology, 2011. pp. 1-26 (European Conference on Management of Technology EuroMOT).

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title = "Developing a Systematic Model for Product Strategy and Product Portfolio Management",

author = "Saku M{\"a}kinen and Jaakko Heinola and Roberto Quintero",

note = "ei ut-numeroa 5.4.2014<br/>Contribution: organisation=tta,FACT1=1",

year = "2011",

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isbn = "978-952-15-2632-9",

series = "European Conference on Management of Technology EuroMOT",

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pages = "1--26",

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Mäkinen, S, Heinola, J & Quintero, R 2011, Developing a Systematic Model for Product Strategy and Product Portfolio Management. in M Seppänen, S Mäkinen, R Ortt & Y Hosni (eds), Proceedings of the 5th European Conference on Management of Technology, EuroMOT2011, September 18-20, 2011, Tampere, Finland. European Conference on Management of Technology EuroMOT, European Conference on Management of Technology, Tampere, pp. 1-26.

Developing a Systematic Model for Product Strategy and Product Portfolio Management. / Mäkinen, Saku; Heinola, Jaakko; Quintero, Roberto.
Proceedings of the 5th European Conference on Management of Technology, EuroMOT2011, September 18-20, 2011, Tampere, Finland. ed. / Marko Seppänen; Saku Mäkinen; Roland Ortt; Yasser Hosni. Tampere: European Conference on Management of Technology, 2011. p. 1-26 (European Conference on Management of Technology EuroMOT).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

TY - GEN

T1 - Developing a Systematic Model for Product Strategy and Product Portfolio Management

AU - Mäkinen, Saku

AU - Heinola, Jaakko

AU - Quintero, Roberto

N1 - ei ut-numeroa 5.4.2014<br/>Contribution: organisation=tta,FACT1=1

PY - 2011

Y1 - 2011

M3 - Conference contribution

SN - 978-952-15-2632-9

T3 - European Conference on Management of Technology EuroMOT

SP - 1

EP - 26

BT - Proceedings of the 5th European Conference on Management of Technology, EuroMOT2011, September 18-20, 2011, Tampere, Finland

A2 - Seppänen, Marko

A2 - Mäkinen, Saku

A2 - Ortt, Roland

A2 - Hosni, Yasser

PB - European Conference on Management of Technology

CY - Tampere

ER -

Mäkinen S, Heinola J, Quintero R. Developing a Systematic Model for Product Strategy and Product Portfolio Management. In Seppänen M, Mäkinen S, Ortt R, Hosni Y, editors, Proceedings of the 5th European Conference on Management of Technology, EuroMOT2011, September 18-20, 2011, Tampere, Finland. Tampere: European Conference on Management of Technology. 2011. p. 1-26. (European Conference on Management of Technology EuroMOT).