Dynamic Antecedents of Customer Value: Entering to New B2B-Markets

Aija Paananen

Dynamic Antecedents of Customer Value: Entering to New B2B-Markets

Aija Paananen

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Translated title of the contribution	Dynamic Antecedents of Customer Value: Entering to New B2B-Markets
Original language	English
Title of host publication	Proceedings of PICMET '12: Technology Management for Emerging Technologies, July 29 - August 2, 2012, Vancouver, Canada
Editors	Dundar Kocaoglu, Timothy Anderson, Tugrul Daim
Place of Publication	Portland, OR
Publisher	Portland International Center for Management of Engineering and Technology
Pages	1408-1414
ISBN (Print)	978-1-4673-2853-1
Publication status	Published - 2012
Publication type	A4 Article in conference proceedings

Publication series

Name	Technology Management for Emerging Technologies
Publisher	Portland International Center for Management of Engineering and Technology

Publication forum classification

No publication forum level

Cite this

Paananen, A. (2012). Dynamic Antecedents of Customer Value: Entering to New B2B-Markets. In D. Kocaoglu, T. Anderson, & T. Daim (Eds.), Proceedings of PICMET '12: Technology Management for Emerging Technologies, July 29 - August 2, 2012, Vancouver, Canada (pp. 1408-1414). (Technology Management for Emerging Technologies). Portland International Center for Management of Engineering and Technology.

Paananen, Aija. / Dynamic Antecedents of Customer Value: Entering to New B2B-Markets. Proceedings of PICMET '12: Technology Management for Emerging Technologies, July 29 - August 2, 2012, Vancouver, Canada. editor / Dundar Kocaoglu ; Timothy Anderson ; Tugrul Daim. Portland, OR : Portland International Center for Management of Engineering and Technology, 2012. pp. 1408-1414 (Technology Management for Emerging Technologies).

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title = "Dynamic Antecedents of Customer Value: Entering to New B2B-Markets",

author = "Aija Paananen",

note = "Saatavilla IEEE Xploresta.Ei DOI-tunnistetta.IEEE Catalog Number: CFP12766-USB<br/>Contribution: organisation=tta,FACT1=1",

year = "2012",

language = "English",

isbn = "978-1-4673-2853-1",

series = "Technology Management for Emerging Technologies",

publisher = "Portland International Center for Management of Engineering and Technology",

pages = "1408--1414",

editor = "Dundar Kocaoglu and Timothy Anderson and Tugrul Daim",

booktitle = "Proceedings of PICMET '12: Technology Management for Emerging Technologies, July 29 - August 2, 2012, Vancouver, Canada",

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Paananen, A 2012, Dynamic Antecedents of Customer Value: Entering to New B2B-Markets. in D Kocaoglu, T Anderson & T Daim (eds), Proceedings of PICMET '12: Technology Management for Emerging Technologies, July 29 - August 2, 2012, Vancouver, Canada. Technology Management for Emerging Technologies, Portland International Center for Management of Engineering and Technology, Portland, OR, pp. 1408-1414.

Dynamic Antecedents of Customer Value: Entering to New B2B-Markets. / Paananen, Aija.
Proceedings of PICMET '12: Technology Management for Emerging Technologies, July 29 - August 2, 2012, Vancouver, Canada. ed. / Dundar Kocaoglu; Timothy Anderson; Tugrul Daim. Portland, OR: Portland International Center for Management of Engineering and Technology, 2012. p. 1408-1414 (Technology Management for Emerging Technologies).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

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PY - 2012

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M3 - Conference contribution

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BT - Proceedings of PICMET '12: Technology Management for Emerging Technologies, July 29 - August 2, 2012, Vancouver, Canada

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PB - Portland International Center for Management of Engineering and Technology

CY - Portland, OR

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Paananen A. Dynamic Antecedents of Customer Value: Entering to New B2B-Markets. In Kocaoglu D, Anderson T, Daim T, editors, Proceedings of PICMET '12: Technology Management for Emerging Technologies, July 29 - August 2, 2012, Vancouver, Canada. Portland, OR: Portland International Center for Management of Engineering and Technology. 2012. p. 1408-1414. (Technology Management for Emerging Technologies).