Retail metamorphosis – how retailing reconfigures itself for the future

Elina Närvänen; Mika Yrjölä; Hannu Saarijärvi

doi:10.1080/09593969.2023.2270535

Retail metamorphosis – how retailing reconfigures itself for the future

Elina Närvänen, Mika Yrjölä, Hannu Saarijärvi

Business Studies

Research output: Contribution to journal › Editorial › Scientific

Abstract

This editorial outlines the content of the special issue from the Nordic Retail and Wholesale Conference 2022.The editorial discusses retail metamorphosis through changes in form, structure, substance and purpose of retailing. Furthermore, the editorial introduces the articles published in the special issue.

Original language	English
Pages (from-to)	441-444
Journal	International Review of Retail, Distribution and Consumer Research
Volume	33
Issue number	5
DOIs	https://doi.org/10.1080/09593969.2023.2270535
Publication status	Published - 2023
Publication type	B1 Journal article

Keywords

Conference
editorial
metamorphosis
retail transformation

ASJC Scopus subject areas

Business and International Management
Economics and Econometrics
Marketing

Access to Document

10.1080/09593969.2023.2270535

https://urn.fi/URN:NBN:fi:tuni-202401301931Licence: Unspecified

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Editorial_RIRR_pdf_acceptedversion-1
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Embargo ends: 8/07/25

Cite this

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KW - retail transformation

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Retail metamorphosis – how retailing reconfigures itself for the future

Abstract

Keywords

ASJC Scopus subject areas

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