Original language | English |
---|---|
Title of host publication | Proceedings of the 17th International Colloquium in Relationship Marketing: Building bridges connects people, 16th - 19th September 2009, Maastricht University, The Netherlands |
Pages | 1-11 |
Publication status | Published - 2009 |
Publication type | A4 Article in conference proceedings |
Sensing, sense-making and responding: A preliminary study in the Finnish food industry
J Lankinen, R Olkkonen, M Rökman, P Tuominen
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review