Temporal configurations of relationship fading in a cultural-sponsorship relationship

R Olkkonen; P Tuominen

Temporal configurations of relationship fading in a cultural-sponsorship relationship

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Original language	English
Title of host publication	Proceedings of the ANZMAC 2005 Annual Conference, December 5-7, 2005, Fremantle, Australia. CD-publications of the Australia & New Zealand Marketing Academy
Editors	Sharon Purchase
Place of Publication	Fremantle
Pages	1-9
Publication status	Published - 2005
Publication type	A4 Article in conference proceedings

Cite this

@inproceedings{03c6f93513da4bc29e1c9d3c7ceae02f,

title = "Temporal configurations of relationship fading in a cultural-sponsorship relationship",

author = "R Olkkonen and P Tuominen",

year = "2005",

language = "English",

pages = "1--9",

editor = "Sharon Purchase",

booktitle = "Proceedings of the ANZMAC 2005 Annual Conference, December 5-7, 2005, Fremantle, Australia. CD-publications of the Australia & New Zealand Marketing Academy",

}

Temporal configurations of relationship fading in a cultural-sponsorship relationship. / Olkkonen, R; Tuominen, P.
Proceedings of the ANZMAC 2005 Annual Conference, December 5-7, 2005, Fremantle, Australia. CD-publications of the Australia & New Zealand Marketing Academy. ed. / Sharon Purchase. Fremantle, 2005. p. 1-9.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

TY - GEN

T1 - Temporal configurations of relationship fading in a cultural-sponsorship relationship

AU - Olkkonen, R

AU - Tuominen, P

PY - 2005

Y1 - 2005

M3 - Conference contribution

SP - 1

EP - 9

BT - Proceedings of the ANZMAC 2005 Annual Conference, December 5-7, 2005, Fremantle, Australia. CD-publications of the Australia & New Zealand Marketing Academy

A2 - Purchase, Sharon

CY - Fremantle

ER -