To Bias or Not to Bias: Personality and Peer Assessment Ability in Marketing Education

Tommi Mahlamäki, Teija Valkeinen

    Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

    Translated title of the contributionTo Bias or Not to Bias: Personality and Peer Assessment Ability in Marketing Education
    Original languageEnglish
    Title of host publicationProceedings of Anzmac 2014 Conference, Australian and New Zealand Marketing Academy Conference, 1-3 December, 2014, Brisbane, Australia
    EditorsSharyn Rundle-Thiele, Krzysztof Kubacki, Denni Arli
    Place of PublicationBrisbane, Australia
    PublisherGriffith University, Griffith Business School
    Pages682-688
    Number of pages7
    Publication statusPublished - 2014
    Publication typeA4 Article in conference proceedings
    EventAustralian and New Zealand Marketing Academy Conference -
    Duration: 1 Jan 2014 → …

    Publication series

    NamePANDORA electronic collection
    ISSN (Print)1447-3275

    Conference

    ConferenceAustralian and New Zealand Marketing Academy Conference
    Period1/01/14 → …

    Publication forum classification

    • No publication forum level

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