Augmented play: An analysis of augmented reality features in location-based games

As well as popularising location-based games, Pokémon GO helped connect location-based play with augmented reality (AR), bringing this still-nascent technology into the mainstream. Despite growing use of AR, its long-promised revolutionary potential remains stifled by limited innovation, technical barriers and lack of uptake by users. To explore how AR figures into location-based games, we analysed 11 location-based games with AR features. We identify four overarching ways these games incorporate the physical environment into gameplay: through superimposition, blending, immersivity and materiality. Our findings show that AR is most commonly a gimmick rather than a central element of the game experience and remains substantially hindered by technical glitches and limitations. While more advanced and deeply integrated AR mechanics are emerging, its use in location-based games remain far from the ‘technological imaginaries’ that have accompanied its development as AR continually oscillates between its status as a ‘mundane’ and ‘always-imminent’ technology.