Customers as desingners, sellers and buyers: Utilizing WEB 2.0 Business models in mass customization

Tutkimustuotos: Konferenssiartikkeli › Tieteellinen › vertaisarvioitu

Alkuperäiskieli	Englanti
Otsikko	The Second Finnish Mass Customization and Personalization Forum (MCPF 2006)
Tila	Julkaistu - 2006
OKM-julkaisutyyppi	A4 Artikkeli konferenssijulkaisussa

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@inproceedings{0b9d431ffcbf4bae98dfde76aacac3aa,

title = "Customers as desingners, sellers and buyers: Utilizing WEB 2.0 Business models in mass customization",

author = "Maria Antikainen and Mikko Ahonen and Marko M{\"a}kip{\"a}{\"a}",

year = "2006",

language = "English",

booktitle = "The Second Finnish Mass Customization and Personalization Forum (MCPF 2006)",

}