@article{455e7b07a1ca4e58bbdfe547c918ed5b,
title = "From vernacularized commercialism to kidbait : Toy review videos on YouTube and the problematics of the mash-up genre",
keywords = "User-generated content, YouTube, cultural engagement, digital citizenship, vernacular reviewing, User-generated content, YouTube, cultural engagement, digital citizenship, vernacular reviewing",
author = "Maarit Jaakkola",
year = "2019",
doi = "10.1080/17482798.2019.1693409",
language = "English",
journal = "Journal of Children and Media",
issn = "1748-2798",
publisher = "Routledge",
}