@inproceedings{0d6a695539ab4d48a6c39cf585386fe8,
title = "Initiation processes and initiation contributors illustrated by Norwegian-South Korean business relationships",
keywords = "initiation, international business, marketing",
author = "Leena Aarikka-Stenroos and Lise Aaboen and Aron Rolfsen",
year = "2015",
month = aug,
day = "27",
language = "English",
editor = "\{Vagn Freytag\}, Per and \{H{\"o}jbjerg Clarke\}, Ann",
booktitle = "The 31st IMP Conference 2015, Kolding, Denmark.",
note = "Industrial Marketing and Purchasing Conference ; Conference date: 01-01-2014",
}