The advertiser in print advertisements: interpretations with personal pronouns in the context of technology products

Julkaisun otsikon käännös: The advertiser in print advertisements: interpretations with personal pronouns in the context of technology products

Tutkimustuotos: Konferenssiartikkeli › Tieteellinen › vertaisarvioitu

Julkaisun otsikon käännös	The advertiser in print advertisements: interpretations with personal pronouns in the context of technology products
Alkuperäiskieli	Englanti
Otsikko	4th Workshop on Interpretive Consumer Research, Marseille, 26-27 April, 2007, France
Sivut	11 p
Tila	Julkaistu - 2007
OKM-julkaisutyyppi	A4 Artikkeli konferenssijulkaisussa

Julkaisufoorumi-taso

@inproceedings{349f18aa43e24de38330e589796001d4,

title = "The advertiser in print advertisements: interpretations with personal pronouns in the context of technology products",

author = "H-K. Desavelle and S. M{\"a}kinen",

note = "Julkaistu verkossa<br/>Contribution: organisation=teta,FACT1=1",

year = "2007",

language = "English",

pages = "11 p",

booktitle = "4th Workshop on Interpretive Consumer Research, Marseille, 26-27 April, 2007, France",

}

TY - GEN

T1 - The advertiser in print advertisements: interpretations with personal pronouns in the context of technology products

AU - Desavelle, H-K.

AU - Mäkinen, S.

N1 - Julkaistu verkossa<br/>Contribution: organisation=teta,FACT1=1

PY - 2007

Y1 - 2007

M3 - Conference contribution

SP - 11 p

BT - 4th Workshop on Interpretive Consumer Research, Marseille, 26-27 April, 2007, France

ER -